Local Government Branding
Creating a new or refreshed town or city brand is a big deal. You need something that will reflect the community, speak to elected officials, and be usable for years to come. Our process includes stakeholders, community engagement, and rounds of revision to make sure you come away with the perfect brand for your community.
More Than a Logo
A brand is more than just a logo, and our branding process is created with our in-house local government experience in mind. In fact, our EPIC re-branding process has found success in more the 30 local governments. With this process, we build a foundation for all of your communications materials that reflect your organization, the community you serve, and support place-making activities.
SERVICES:
RESEARCH AND COMMUNITY ENGAGEMENT
LOGO CREATION
DEPARTMENT-SPECIFIC LOGO DESIGN
BRAND GUIDE TOOLKIT
TEMPLATES IN NUMEROUS PLATFORMS
KEY MESSAGING & BRAND VOICE EXAMPLES
PLACE-MAKING SUPPORT
Need some inspiration?
Check out some of the communities we’ve worked with!
Don’t take our word for it.
We love working with our partners, and they like us back.
"We loved working with Slate so much and LOVE our new brand! Slate’s experience working with the government sector was extremely valuable during our process."
Connie Odom
Director, Communications & Media Relations
County of Williamson, TX
“Our experience working with Slate on a brand refresh for the city of Thorton was stellar from start to finish. Slate provided a sound and effective methodology for “discovering” what Thornton means to its residents and stakeholders. The team at Slate knows their business well.”
Todd Barnes
Communications Director
City of Thornton, CO
“The Slate team was great to work with in developing Basalt’s branding and were attentive to the Town’s needs from start to finish. They did a great job facilitating this unique process and helped keep our design committee on task.”
Ryan Mahoney
Town Manager
Town of Basalt, CO