Local Gov Insights
With 75+ combined years of experience in the local government space, our team has gleaned a few insights! And we promise, that if your community is experiencing certain challenges, you’re not the first ones. We are happy to share our wisdom, tips, advice, and hot takes on all things local government. Check out the articles below or just reach out to one of our team members.
“I’m not like other cities” - WHY AN ECONOMIC DEVELOPMENT BRAND MATTERS
Marketing your community as "A great place to live, work, and play" just isn't cutting it anymore. Check out our newest Local Government Insights blog to learn why economic development branding is important and how the right messaging can help your community stand out to developers and site selectors.
FOUR REASONS WHY LOCAL GOV SHOULD STILL USE PRINT
Print outreach may not be the first thing that comes to mind for new communication efforts, but our residents still value having a tangible publication in their hands. Here are the four reasons why this is still a critical form of outreach.
THE 4 STAGES OF RE-BRANDING YOUR CITY
Going through the brand process and introducing a new logo and guidelines to your community doesn't need to produce battle wounds.
WHO NEEDS TO SLEEP ANYWAY?
Working in local government, it often feels like we're sprinting on a hamster wheel cranked to turbo mode. Maybe we can help you find solutions or just share some relatable challenges.
COMMUNICATING THROUGH 5 PHASES OF A CRISIS
What’s more difficult than communicating a crisis? Communicating a crisis that evolves every day. After making it through our initial response, I (it’s Kim, by the way) have taken a moment to reflect on our response and prepare for future steps to come.
WHAT MAKES YOU THINK YOU’RE SO SPECIAL? HUH?
The key to recruiting talent is selling your community, not the benes. How do you attract top executive talent if you’re not a big, fancy city?